Significance of the CATKing selfie contest

Significance of the CATKing selfie contest

CATKing recently launched a contest unlike any competition instigated by any other coaching institute. It gave all B-school alumni a chance to cherish their memories while helping aspirants vying to make their entry into B-schools. In this article, we discuss the significance of the CATKing selfie contest. Let’s understand why an educational institute will start a campaign centered around the 21st-century digital fad of the selfie.

” Be a little more you, and a lot less them.” – Madalyn Beck

If you have Twitter, Facebook, Instagram, Snapchat or pretty much any type of social media that can be connected to a camera, then you have been exposed to the “selfie.” Some of you have also partaken in the selfie posting. But, recently, there has been a lot of debate on the subject of selfies, mostly negative. Why do people take them? Do they think it’s cute? Does it make them feel good about themselves? Do they post them for the likes? Do they just love themselves that much? What’s more rapacious is why would an ed-startup invoke participants to share their selfies to start a contest.

The contest “SelfieWithCATKing” organized by CATKing is all about giving a free and direct platform to all alumni to reach to a larger audience of B-school aspirants. Expression of interest and the exact internal environment within the B-school can be channeled through the medium of competition rolled out as a writing contest. The usage of the selfie is both symbolic and logical. Selfie, as the word implies, is the expression of self. The contest winners get to have their selfies featured in video campaigns of CATKing. As a good gesture and motivator, other exciting prizes including vouchers worth Rs. 1000/- are also promised to the winners.

Register today at click here.


Only MBA students or participants who have completed their MBA are eligible to take part in the competition


Click your selfie and share it with us along with the following details:

1. Name

2. Your B-school name

3. Experience with the B-school you are associated with

Register today!


Selected participants will receive an Amazon Voucher worth Rs. 1000/- and a chance to feature in video campaigns.

For most details, visit dare2compete competition listing.

All the best!

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