Anisha has done MBA in Marketing from NMIMS And Executive Management(PMNO) from Harvard Business School. She has been instrumental in growing CATKing Digital with her experience with Marico and Henkel in the past.
Bachelor in Business Administration provides the basic platform for the management education. It lays the basis of your management education. This course is of more importance to students from a non commerce background as it brings them on terms with the basics in Business Administration. BBA is a three year degree program. This degree aims at providing fundamental education in business and management principles. The course allows students to specialize in one of the multiple specialization areas, such as international business, finance, real estate, computer information systems, marketing or accounting. BBA programs can offer practical management training that can prepare students to successfully work in corporate sector.
Management and administration form the core of any business’s success story, and the drivers of business management and administration are professionals who put in their expertise in managing business efficiently. Business management involves making use of a company’s available resources in running and expanding the organization’s operations, while at the same time ensuring efficient delivery of services to the company’s clientele.
Business administration takes care of handling the smooth functioning of different company operations - finance, marketing, accounting, management of information technology, projects, branding, etc. A BBA gets you entry-level positions in many corporations and factories. You would do lot of backend work, and provide support services to your seniors. Though it is very rare, but in some cases, the candidates could expect to do some customer interface. A degree in BBA equips students with the basic knowledge about corporate management and skills that help them understand the diverse functioning of a company.
BBA graduates can find jobs in the sales and marketing divisions of organizations as members of sales teams or as management trainees. There are companies that recruit fresh BBA graduates, which can be a great learning opportunity for the latter. Since the degree will equip a student of BBA with the basic knowledge about corporate management and skills it will help them understand the diverse functioning of a company. BBA graduates can look for jobs in sales and marketing department of companies as members of sales teams or as management trainees. After completing BBA, students can also consider broadening their horizon in order to qualify for top executive positions and promotions.
A Master of Business Administration (MBA) is a graduate-level degree that is often desired by employers for positions such as CEO or COO. Also as the candidates will be armed with work experience, students with a BBA background can do a specialization in specific management domain via MBA, though one might also follow up the BBA degree straight ahead with an MBA program. MBA has a wide range of specialisations viz. Marketing, Finance, Human Resource, Operations, Health care, Agriculture, IT etc. If you have an interest in Marketing than you can go for Masters in Marketing Management (MMM) and if you have an interest in Human Resource than you can opt for Masters in Personnel Management (MPM). While you can divert other fields like Mass communication, MBA in Design Management , Commerce, Arts, Fine Arts , Law etc. are also some of the options available.
The specialization chosen should be aligned with your previous work experience or intended industrial sector/role in which you aspire to work in. Doctoral programs are also available in business administration, which can prepare business professionals for work as consultants, executives or university professors.
To know more about BBA : Career options after BBA Top 10 BBA colleges in India
