Why Business Analystics

Data is the new currency of decision making, and the MBA in Business Analytics (MBA BA) at SCMHRD, Pune is one of the most sought after specialised programmes in India for students who want to combine management thinking with hands on data skills. Established in 1993 and a constituent of Symbiosis International (Deemed University), SCMHRD has built a reputation for industry aligned curriculum and strong placements.

This guide covers the curriculum, admission process, fees, faculty, placements and top recruiters for the MBA BA programme.

Programme Overview

The MBA Business Analytics at SCMHRD is a two-year, full time, residential postgraduate programme spread across four semesters. The intake is limited to 90 seats per batch, ensuring small class sizes and stronger faculty interaction. The degree is awarded by Symbiosis International (Deemed University), which is NAAC A++ accredited and AACSB accredited (a distinction held by very few business schools in India).

Curriculum and Syllabus

The curriculum is designed jointly with industry practitioners working in analytics and big data. It blends management foundations with deep technical training. The first year focuses on management foundations and core analytics, while the second year builds advanced applications across functional domains and electives.

Core Subjects Across Semesters

Tools and Technologies

Students develop fluency in Python, R, SPSS, SAS, PowerBI, SQL based databases, Excel and modern cloud and big data platforms. Lab components and case studies form a significant part of every analytics course.

Coursera Certifications During the Programme

SCMHRD provides students with access to Coursera for Campus, allowing them to add globally recognised certifications to their resume during the course. While the exact list of recommended certifications is updated each academic year by the institute and faculty, students typically pursue programme aligned certifications such as the Google Data Analytics Professional Certificate, IBM Data Science Professional Certificate, machine learning specialisations from leading universities, and industry certifications in SQL, Python, Tableau and cloud platforms. Aspirants are advised to confirm the latest mandatory and recommended certifications directly with SCMHRD at the time of admission, as the curriculum is reviewed periodically.

Admission Process

Admission to the MBA BA programme is conducted entirely through SNAP, followed by the institute level Group Exercise and Personal Interaction (GEPI) at SCMHRD.

Eligibility

•         Bachelor degree from a recognised university or institution of national importance.

•         Minimum 50 percent marks at graduation, 45 percent for SC and ST candidates.

•         Final year graduation students may apply, subject to meeting the minimum marks at the time of admission.

•         Candidates with a foreign degree must obtain an equivalence certificate from the Association of Indian Universities (AIU).

Step by Step Admission Process

Selection Weightage and Cutoff

The final selection is based on the cumulative performance of the candidate across SNAP, Group Exercise and Personal Interaction. The SNAP percentile cutoff for SCMHRD MBA programmes has historically been in the range of 94 to 97 percentile, with shortlisting for the Business Analytics programme typically expecting a strong SNAP percentile in this band. Cutoffs vary every year based on applicant strength and seat availability.

Fees Structure

The total fees for the MBA Business Analytics programme cover tuition, registration, examination, hostel, mess and refundable deposits. Hostel and mess fees can be revised each year as per university policy.

Aspirants must verify the latest fee structure on the official SCMHRD website at the time of admission, as the institute publishes a revised breakup for each batch (for example, 2026 to 2028 and 2025 to 2027 batches each have their own published structure).

Faculty

SCMHRD has a faculty pool that combines doctoral level academics with industry practitioners. Many faculty members hold PhDs from premier institutes, and the programme is regularly supplemented with visiting faculty from analytics consulting firms, technology companies and Symbiosis International University. The favourable faculty to student ratio at SCMHRD allows for personalised mentoring, project guidance and live industry case discussions in the classroom.

Pedagogy at SCMHRD emphasises discussion based classes, live industry projects, case studies, hackathons, simulation exercises and guest lectures from senior leaders, ensuring strong theory plus practice integration.

Placements: Three Year Trend

SCMHRD has a consistent track record of strong final placements and summer internship placements. The MBA Business Analytics programme has been a particularly strong performer, with the highest package frequently coming from the BA cohort. Below is a three year placement trend based on official SCMHRD placement reports and verified industry data.

Final Placements (Overall MBA Cohort, including BA)

MBA Business Analytics Specific Highlights

•         MBA BA 2021 to 2023 highest package was INR 33.61 LPA, with an average that consistently remained above the overall MBA cohort average.

•         MBA BA 2022 to 2024 cohort recorded the highest package across the institute at INR 41.90 LPA.

•         Across recent batches, SCMHRD has reported close to 100 percent final placements for the MBA BA cohort.

•         More than 110 to 118 recruiters participate in the placement drive every year, including 30 plus new recruiters added each season.

Summer Internship Placements

Top Recruiters for Final Placements and Summer Internships

SCMHRD attracts recruiters across BFSI, FMCG, FMCD, IT, ITeS, Consulting, Manufacturing, Pharma, Automotive and E commerce. Below are top recruiters across the last few placement seasons, based on official placement reports.

Top Final Placement Recruiters

Top Summer Internship Recruiters

Aditya Birla Capital, HSBC, ICICI Bank, Yes Bank, Crisil, Bajaj, Ather, ITC, Jio, Kotak, JP Morgan Chase, Samsung, Nivea, L Oreal, Piramal and Wipro have been among the leading recruiters for summer internships in recent batches.

Frequently Asked Questions (FAQs)

Q1. What is the SNAP cutoff for SCMHRD MBA Business Analytics?

The SNAP percentile cutoff for SCMHRD MBA programmes has historically remained in the 94 to 97 percentile range. Aspirants targeting the MBA BA programme should aim for a strong percentile in this band, although final selection also considers performance in the Group Exercise and Personal Interaction.

Q2. Is the MBA Business Analytics programme at SCMHRD a recognised degree?

Yes. The MBA in Business Analytics is awarded by Symbiosis International (Deemed University), which is recognised by the UGC, NAAC A++ accredited and AACSB accredited.

Q3. What is the total fee for the MBA Business Analytics programme at SCMHRD?

The total course fee, including tuition, hostel, mess and deposits, has been in the range of around INR 26 to 28 Lakhs for recent batches. The exact breakup for each new batch is published on the official SCMHRD website.

Q4. How many seats are available in the MBA BA programme?

There are 90 seats per batch in the MBA Business Analytics programme at SCMHRD.

Q5. What is the highest package offered to MBA BA students at SCMHRD?

The highest package across recent batches has been notable, with the MBA BA cohort recording INR 41.90 LPA in the 2022 to 2024 placement season, which was the highest across the institute that year. The 2023 to 2025 final placement season saw an overall MBA highest package of INR 35.90 LPA.

Q6. Are Coursera certifications mandatory in the MBA BA programme?

SCMHRD provides Coursera for Campus access and faculty often integrate or recommend specific certifications aligned with the analytics curriculum, such as data science, machine learning, SQL, Python and cloud certifications. The exact mandatory list is reviewed annually, so aspirants should confirm the current requirements with SCMHRD at the time of admission.

Q7. What roles do MBA BA graduates from SCMHRD take up?

Common roles include Business Analyst, Data Analyst, Analytics Consultant, Senior Analyst, Risk Analyst, Marketing Analyst, Product Analyst, Strategy Associate and Decision Scientist across BFSI, Consulting, FMCG, Technology and E commerce.

Q8. Can students with no work experience apply to MBA BA at SCMHRD?

No. The MBA in Business Analytics at SCMHRD mandate minimum of 2 years of work experience for the regular full time programme.